This Week in Social Media (World Cup Edition)

World Cup and Ball

On June 12, the World Cup started and will infect productivity around the globe for at least 30 days. Here are a few social media articles to gin up conversation around your next water cooler trip:

Chelsea Announces New Player on Vine (ESPN FC)

Volkswagen Attempts to Score #WorldCup fans (Ad Age)

From Yale’s Sociology Department to Social Media Glory (Ad Age)

World Cup Ads More Viral than Super Bowl 2014 Ads (Hollywood Reporter)

Best,

Mikhail

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